Before you launch your Kickstarter campaign, it is important to have an idea of the experience from the side of a backer.
Why you should back a Kickstarter project before you launch your own:
- You can get a sense of what draws you to a specific project and use what you learned in your campaign to draw in others.
- You can help trouble shoot problems or explain the process to your friends/family/fans that have questions for you.
- Ensure your backers have the best experience possible.
How backing a Kickstarter project helped me
After failing my first Kickstarter campaign I waited 3.5 months before launching my next campaign. The best thing I did during that time was back 3 other projects. This was to learn the process of what others were doing and they were projects that I wanted to see created.
The biggest thing I learned was that the funding could be done through existing Amazon accounts and was really easy. Before backing I did know Amazon did all the financial part of Kickstarter, but I thought Kickstarter had their own credit card payment page. I found out people can pay using their existing account and this makes backing a project an easier sell to those who worry about sharing their credit card information online.
Emails backers get
Another thing I got to experience was the emails backers get from the process.
The emails backers receive are:
